Nik Nocturnal Interview - Slipknot, Youtube, Termina, Top 5 Bands and more!

Nik Nocturnal Interview - Slipknot, Youtube, Termina, Top 5 Bands and more!

Show Video

but a lot of metal heads they'll go listen to a really chill track if it just makes you at least you guys can't ever blame me for trying to sell out because I definitely make music for myself that's the thing all right everyone the day has come this time we really have a legend and I'm just not saying this because this guy is a YouTube Legend once but not just a YouTube Legend I mean you got you have been featured on so many platforms you know especially as of lately uh I mean you started of course I'm talking about Nick nocturnal for those of you who are blind or cannot see or cannot remember anything there you go good to have you here of course bro of course I mean really with you I didn't even have to do any research this is uh very rarely of course some things yes but with you because you and I was reading something about you you really work Tyrant lists I mean you have created so many things I remember back in the day and this is now the introduction because you started YouTube 2014 if I'm correct almost 10 years ago yeah that's technically on my main channel the first video but I did I think mess around with a different channel in like 20 2012 but it was just it was not happening but yeah 2014 that's technically yes when I started YouTube and those videos are still up there and I haven't seen them in a minute um thankfully but uh they're there for people to laugh at yeah that's I think that's actually how I did it there's also like a channel before and then you learn kind of you know walking your way through and then normally you release later some better content but yeah I've been exactly in that show not that long ago I mean 10 years ago it's crazy especially since you were very young still considering this so for you I don't know if you really had the the idea of of you know starting this journey or if it was something that just came with time what was your your initial you know initiative uh uh or thought starting the YouTube career so to speak yeah I wasn't supposed to be a YouTuber I was supposed to be an accountant to start off I mean I just grew up you know gaming and playing music like just like writing music like not in like bands really like there was a few bands I kind of had here and they're like shitty High School bands but yeah um it was really just playing music for myself learning songs kind of learning to write like all the way back then with like audacity as software and things like that um and watching YouTube and basically I would watch dudes like killer Buckeye and um Finn there was this Finn Maxwell I think was his name this other guitarist that also did similar stuff like covers and then Originals uh Angel Vivaldi suthi way a lot of like the instrumental jet dudes as well um and yeah I was just like oh that's cool like they're doing instrumentals but they also do like covers in like drusive as well um and I was like okay well I'm gonna try to mess around with doing that because I was already writing stuff and releasing it technically on Soundcloud which was my first actual social media site with music on it still there people want to go check it out they're really old city songs but um I was like all right like let's go and that kind of just kept going doing covers kind of they found a niche of being like the cover dude and releasing music at the same time and you know I still was like yeah this is not going to be my job I was going to school I went to University to be an accountant and like a bookkeeper um got kicked out of the accounting portion because my grades were too bad so I just kind of finished it off it was like kind of halfway and I was like well I've been doing YouTube a while now right um like do I want to like actually give this like a shot to do this um right you know and I was like all right so I basically for the last few years just finished off my like just Bachelor like business um this is kind of what it is when you get kicked out of the honors program for a specific field uh so I was like all right so I finished that off and then I was like I mean I got a few months here like let's try it I basically even told my mom I was like you know hey I'm gonna go all in for six months and if I can't like kind of make any money or help like contribute to rent by like December like I guess I'm gonna go be a bookkeeper because I can still do that with my degree um and then it kind of like was okay and ever since I hit December and I could like make some money through like teaching YouTube patreon all these things right I just kind of never looked back and I was like I guess I'm doing this now yeah for sure yeah it's crazy I mean even now they still people ask you I think and me of course as well like oh is this rentable can you make money you know how should you consider this and I always said because before I did YouTube I actually was in the startup scene so I created two startups with a friend and I said I use exactly the same approach because you need to first of all and you know this make sure that you don't have just one Revenue stream if it really comes down to revenue because if that breaks away you're done you know you need to really you know have a diverse portfolio but um if you really put your effort in it and you are the man I mean I really have never seen anyone release content so fast as you thanks I appreciate that and yeah you definitely you need multiple revenue streams I mean like even now like YouTube in January is always fun because uh you know there's not as many advertisers and cpms get cut uh literally like I mean even for myself like you know your YouTube AdSense paycheck gets cut 65 so it's like if that's your only source of Revenue you know going to work one day and being like hey you gotta you get you get 65 less you know money and you know you might be homeless just because of that so luckily again because I've Diversified like it's like oh that kind of sucks but whatever do content it'll go up as long as I continue and besides like I'm you know because I've Diversified I do twitch I do all this stuff like I'm not really you know luckily I don't have to worry that much of like oh [ __ ] can I pay rent next month it's more just make good stuff add value to the world and that's that's how make have fun and make cool music and luckily I can do that until the internet tells me not to I guess yeah we will see when that day comes I mean everybody thinks about that but you know that's a keyword especially when it comes to you you are very entertaining in a good positive way because it really counts down at the end if I mean you can be the best guitar playing everybody can be the best and what they do but we have to entertain the people watching our videos not just for one minute but a couple of minutes and you really do this you capture the attention not just when it comes to your reviews your reactions but also Your Meme Your Meme game is great I mean it really is great people like that and of course again your tutorials I remember when I think it was the I think it was Slipknot came back might have been 2014 with the negative one and that record the great chapter I think you started doing videos later on and then when they came back with uh orphan and and the last not the last book about the one before because often all of a sudden they release so many records in the last couple of years right and you were really releasing the video as the same day they released the song it was crazy yeah you're able to learn the guitar fast the Rifts uh yeah I mean playing guitar for many years helps with that but also just since I started writing music understanding just like song structure and like repetition and like once you boil it down I mean I made a video so long ago of like how I how I do that which I definitely need to update at this point but it's just you know you look at a song that's four minutes and it's really only like a minute and a half of different things you know a lot of it's just repeating motifs and Melodies and rhythms so once you learn the minute and a half you kind of learn the rest and it's just a little bit of memory work of where everything is placed um that is repeated so once once again in that mindset it's a lot easier you know and yeah that's kind of how I just did that stuff it was just and like just go you know no breaks just just go and get it done but yeah that's it's it's it's I haven't I haven't done a bit of that for a while because I do value just like inter entertaining more that's something I I realized as I as I got older but also just as I watch YouTube you know as a fan of YouTube and metal um like I want I started to Value valuing the viewers time much more which is why like if I make a video like I don't want you know parts to be just just there for the sake of it or to extend the time so you can fit more ads in it you know it's just like yes I just want to be like is this a banger eight minute video like okay sure or is this a banger five minute video like all right like it's it's just got to be entertaining um because that's what people want like they they 100 million different things but they take a bit of time to go on YouTube and if they take time to watch my video like I want to make sure they they get some value out of that and if they hate the video well that's I tried yeah yeah you're so right man I remember seeing sometimes old school reviews of a five minute uh song and the review went on for like 45 minutes and I was like okay I mean at that point it's not like a rocket science okay yeah I know some some people are very like it's much more of an educational Channel which is cool I've dabbled in like um infotainment is kind of that field and even some of my stuff I'd consider still infotainment like some of my series of course I go I do like weirdly 10 levels with like a guess like 10 levels of this John or this genre it's meant to actually kind of teach things in like a funny way so it's supposed to be infotainment but yeah I mean I've tried a lot more of the educational stuff and it's fun but you know I get even bored of just doing it sometimes myself and you know unless I go full in like hey this is an educational Channel and you go make your guitar chords and you go monetize on all that stuff you know and be like a guitar Channel uh it's you know it's it's just not really it doesn't it just doesn't make sense and that's the decision I actually had to make um a few like good years back you know am I gonna be like an educational Channel like or do I want to be like just a guitar Channel or do you want to be a meme thing or like is it metal because like you can definitely combine all these things in unique ways but um you know if you really want to focus on one you gotta really be wanting to do just that and that's the decision I was like well what am I like what do I like like what's most consistent where I can wake up every day for a long period of time and you know do that and I was like well I like metal and I like music and I sometimes play guitar like okay well that's kind of what I leaned into you know when it comes to content yeah yeah you're pretty good in funding or actually you found your Niche so to speak and still you spread apart yeah pretty wide and that Niche and that really led me to you know a topic that I always talk about on the channel especially when do the live streams and by the way live streaming I know you also do live streams people always think it's so easy to entertain multiple hours it's also crazy you know it's really it's it's insane by the way but um yeah one thing that always comes up is hey review this uh cover review this cover band YouTube cover band man you really create your own music and your own material and I think it's so important not nobody has to do it but it's refreshing and it's good to see and since it's pretty good as well it's even better thanks but I really like this and I think um that's one thing that makes you definitely stand apart from many other channels because we have those cover YouTube cover channels that basically just cover and it's good and I like it but I would really like to see them sometimes create something you know of their own about whatever like something individual I really like it so I appreciate that that you do this not just with one project with a million projects and of course we're gonna talk about termina in two seconds or three seconds because I was blown away by translucent I mean that review was so much fun because you really you guys of course not just you alone but you took it in a direction it was kind of risky because the video was AI generated you know yeah background art right yeah like me and Andy are are doing things you're real right you're not doing you're really no yeah me and Andy are not AI we are green screened into like an AI background at our videographer who's incredible like takes a bunch of AI images and composes them and then it kind of generates it in a video format yeah I hope that's everybody understands that because I was doing this lensa app where they actually take your picture and they buy it and that look completely freaky I don't know that looked that was kind of maybe one day right but I was just like it's it's yeah there's a lot of cool tools to use like that which I know some people are not the biggest fan of and it does take away from artists that definitely use that as their full-time job and I'm like yeah I mean I know same thing with music right like I know that guitar one day is going to be a plug-in right like I'm very well and I'm and you know I'm enjoying it while I have it and until it becomes a plug-in whatever and I know songs are going to be written by AI one day and they're gonna actually sound pretty decent at one point and it's just like all right well that's that's why you know also when it comes to me like when I started YouTube I started everything because of writing music and that's why like that's still the point even though most people that watch my channel actually don't even know I play guitar meanwhile red music which is always funny to see um but because of that it's also like I know something that won't go away is just entertainment like that people just need to be entertained in some way and also it's fun and creative and that relatability that might go away in 100 years but I'll be dead by then so you know it'll be uh it'll be long past my time so it's like well that I think will be staying still and that won't be replaced by some air robot so that's something I focus on just because I I think I value it the most nowadays anyways but also I feel like it has the most longevity instead of just being the fastest guitarist that you know I know I if you maybe took like a whole year and just went go go go every day you know spend five hours a day like you'll get much better that's for sure but uh what am I I don't know I'm unless I like I said was teaching guitar and monetizing it or something like that I'm just like I don't feel like I'm gonna get anything intrinsically right right right yeah do you feel like you still need to you know like make people understand what you actually do you still need to almost defend yourself if they say oh he doesn't he doesn't play guitar in every video if people don't know this because you know the niche that we're in you know how it is people might say because yeah yeah other channels yeah well that's that's the thing is uh I think it's funny sometimes again when I get those comments like way to play guitar or like man I wish when Nick plays Nick play guitar and did covers again but um over the years I've also just because I've done so many things well besides the first few years where I only did one thing um right I've I I know that that has also it's it's brought in the audience that watches my stuff and also I guess um made it a harder grind because I'm sure it's like if I just did one thing and just went boom boom boom and only that you get faster growth at that one thing you also get better at that one one one thing very you know very fast but I know that's not sustainable and I know you know there's a lot of people that you know grow their channels get millions of subscribers sometimes with one thing and then like it's kind of like ah kind of out of that thing and then people are and then they try other things and the problem is they haven't braced Their audience enough for that stuff yet so the audience is only there for one thing anyways so it's kind of like right Wiki so even though it's been I feel like a longer you know almost nine year grind um it's more like the people that are watching are I think are like they get it they're like oh yeah like it's a variety it's a variety metal Channel that's basically kind of how I preach it and I know there's some people only there for covers and some people only like reactions but they seem to be just cool with that because right if they get a cover every once every two months they're still like okay you know if they get a reaction once every two weeks or like a meme video like or or this they're like all right like they seem to be pretty okay with with it um and just ignore the other uploads then and they're fine with it or sometimes they might be like I was only here for this but then I saw this I was like actually kind of okay with it yeah for sure yeah it's still in the same family so I think people can relate to it and it's fun you know it's connective even if you don't like it per se you don't have to watch it you're not gonna unsubscribe you know yeah well that's the thing I approach my channel like yeah there's a metal variety but just as like I'm a dude who likes metal like and like yeah a lot of metal heads have very broad you know well in terms of specific bands maybe they really like just that but in terms of other things they like in life like they right they like other things you know and there's different facets to metal um you know there's there's music in itself there's playing there's visuals aspects there's music videos there's there's a gaming aspect which a lot of people also relate to there's uh meme aspect like a lot of metalheads like memes and stuff so it's just like that's more the approach which I guess makes some a lot of the stuff decently relatable that I do just because that's the approach I take I'm not just like I'm a guitarist I'm this I'm this I'm like I'm a dude who likes metal and likes the internet and stupid meme culture sure and that's kind of what I represent and try to replicate in in my in my videos and if people yeah you know are only there because they're a guitarist well they might still relate to the other stuff because yeah oh yeah I right I just I like this anyways right I like memes and [ __ ] so why not and Nick it's working for you I mean obviously it's working so it's perfect and what also is working again is your project terminal I mean this again when I was watching the video I was like yes yes yes because as you and me and many other YouTubers we're confronted with new metal songs every day new releases and if it's metal or metal core very often almost 85 percent of you know from 100 it sounds pretty similar in your brain knows what's gonna happen in any given second any moment right so you you're waiting for that one moment that maybe you got I got when we listen to sleep with the first time or any other band you're like man I want to have this feeling again so when I listen to translucent I was like this is good because it caught me off guard not just once or twice many moments so my question to you about that is and of course to you guys it's not just you but are you writing those songs having that in mind or is it just really a solid flowing you know creative aspect uh uh I mean kind of I guess subconsciously because I do listen to so much stuff that I I do want to I want to make stuff that I create that space that's like I wish that was there I wish that could have existed that's that's it like I it was funny because uh we did like the Spotify rap this year and I was just laughing because my Spotify rap it was a lot there was terminal there and a lot like even Nick knock and like that's yeah I was like at least you guys can't ever blame me for trying to sell out because I definitely make music for myself that's the thing is just I make stuff that I want to hear that might be missing or I want to build on stylistically that might already have a foundation in the scene um so and even translucent like that was you know even this well this new album basically is just like trying to do a modern metal jukebox where like translucent was all right like here yeah like the Doom stuff is super sick like loathe is great like it's kind of by the big chorus is great like let's take that and kind of expand it and do it in different ways that I you know really like add the terminal twist and then obviously Chris Turner does his twist and then Andy does does his twist and it's like this whole now different thing you know um yeah and then take flight was like well here's the modern metal core song right you know Architects and Van anime you know et cetera where it's like okay well let's take stuff like that which again I really enjoy and I know how to play that stuff decently well on guitar I know how to write like that and let's build on it expand on it and be like well what's the song right now if it was released that would like I'd really be stoked for um so I'd write that and then again Chris does this thing which adds this whole new level and he does his thing um and then this new one parasocial that we just released featuring Phil Bozeman and Joshua Travis that was me going like all right Danza core like you know Danza Court Tony Danza legendary Joshua Travis you know made that and like this very heavy like breakdown Core Music is now becoming more popular and I see a lot of bands trying and some of them just being you know I'd listen to it every Friday and I'm like okay like it cool it sounds like the other seven yeah like that's exactly uh and so I'm like okay well let's like let's let me try you know let me try a take on this because I do like this musical style but I feel like there's a way to expand it without just copy pasting something else right so and that was that case and I was like well how do we even add more spice to it well let's you know really try to recruit recreate but also have a different moment because you can never recreate that special like Danza Alpha Omega moment with Phil Bozeman and for sure Joshua Travis but I was like well we got Josh all right well let's see like let's just ask and see what happens and Phil was down which was we didn't expect that and we just recreated that you know well then we just did that you know and it was cool to see that all come together in this new song which again it's some people are saying like it's like dark well I'm like okay sure something some people are saying it's like oh yeah Tony Dan's it's like a mirror it's like this this and I'm just like right I mean sure it's in that vein and then again once you add the crazy Android drummer Chris you asked right right right unique different vocals you add two features it's like sure it's now termina right it's time right uh thing uh so that's that's kind of the approach we take with with all of that and on the album you'll see a lot of that where people will probably be like oh that's kind of in that vein that ballpark of bands like that and you're probably like yeah it's around there and and then we add all these different things and build on that style and make it cohesive with all the other things well sure for sure what we can do with it you know what's interesting I was listening of course to the song para social uh of course with a Muir and of course white chap holds uh Phil it was crazy because when the one part came if you guys haven't checked it out check it out it's amazing when that one almost rapist sounding part came that a bridge I was just like man this is right now something that I'm missing and another band that is doing a similar approach right now in my opinion is sleep token and everybody's going crazy with them because they're all of a sudden going to like is weird the summoning I mean what happened there yeah everyone so I was like man this is yeah but this is fresh cool so when I listen to your new song I was like man this is awesome nobody was expecting that at that moment I'm telling you well thank you and yeah I mean that's the thing it's like I that's why I call it modern metal like it's it's even even with termites first album and just what I write like I don't I don't want to just be thrown in like yeah it's just the metal core band or it's just the death core band because I don't I want to be able to like you know here's like a random little trappy you know 808 break into just disgusting you know drop Omega lull tuning breakdown stuff with a huge sing scream chorus uh yeah and stuff like that and again even on me like I wish we like we have we're gonna have six singles and I still think with six singles it's not gonna be able to show how you know Broad and weird the spear is we're going with the whole album um but like on the album we got like Lo-Fi meets after the burial meets right like you know oceans ate Alaska which is obviously for sure is also there we have black metal and shoegaze meets uh modern core and and uh r b and it's like what the [ __ ] you know like it gets it gets weird and fun but it still has to be cohesive and a lot of bands I feel like always are you know they'll they'll be they'll just go full pop or full this instead of like no you take your foundation of what you are a metal band and just run you know take the influences and learn how to adapt them and Infuse them because yeah I mean that's that's that's what creates the most unique fun exciting different stuff yeah and yeah you know I know a lot of people like there are definitely metal elitists but a lot of metal heads they'll go listen to a really chill track if it just makes sense with a heavy song next to it like that's kind of it you know yeah 100 correct what you what you said I completely agree I mean first of all metal hats will normally not admit it some of them like oh no I don't listen to those songs yeah at the end of the day music has to bring something out you know if it's a positive emotion a negative emotion whatever it is it has to move you but one thing that you guys are very good in doing is actually the construction because you can have a million different pieces but if they are not constructed in the right way it might be like a wrong puzzle you know like taking a piece from that puzzle adding it here but it doesn't fit you know you guys are doing it a very very uh smart way taking different parts and especially if you mix so many different genres and you know electronics and this and that it still flows and I think that's something that many people have a problem with especially metal core again when it goes to and then and then just back and forth the whole time you know it's unorganic it has to flow it has to feel natural and fun and exciting um it's yeah we can't have that's the number the first thing is I write the instrumental uh with like program drums and then Chris that Chris literally tells me to not send him the program drums because he just wants to do his own thing anyways which is great and then comes up with completely unique drums that I never would have thought of um but when I program drums it helps me influence like I guess the guitar stuff and the production and then he'll just do his thing I'm like wow that's way better anyway so okay cool but I'll write the instrumental with that in mind like if I listen to the instrumental I'm like that's way too like that makes no sense or that's just like too much of a you're like a whoa like that way um then I'm like well like nothing's gonna you know you're just putting Band-Aids on the thing like if I'm just gonna be like well Andy will just fix it you know we're just it's like no like the instrumental has to flow and make sense no matter how wacky it is it just has to have smooth transitions that you as the listener might be like whoa but not minded um you know some of the more extreme stuff so that's the approach I take and then Andy's really good at adapting with that and even on this record like he is pulling out all the stuff he's getting weird and that's something I love I'm telling him like yeah weird dude this is weird I'm writing weird stuff you gotta get weird because Normal don't work on some of this [ __ ] yeah and that trap part in parasocial he goes through the lies inside your mind like that's something if I told if I ask them to maybe try that like three years ago he would have been like no that's that's you know it's cringe bro like that's not yeah that's that's the talky thing is not my thing yeah and then it's so funny like this song came out I don't even suggest you do that he just did it he's like dude yeah like just fit I'm like yes like that's what you gotta do you just we gotta get weird have fun but make it cohesive weird that once you listen once you finish the song you're like that was a song and not just Randomness you know right right exactly solid that's exactly yeah man I agree once again I was watching an interview with you and our our friends uh of course that was um Jimmy jesta Hatebreed his podcast is a little fun and I like the topic when you actually went into the you know the the almost the distributional aspect nowadays how you can distribute your own music especially being self-made and if you would have a label behind you back and you or not and I thought it was really interesting because people and even bands really have no idea most of them how young musicians self musicians are doing it nowadays so I was talking to Christina escabia from Lacuna Coil about that and I said what do you think is it easy or harder for them nowadays and she said something interesting she said you know what nowadays it's bad because everybody can have a voice at the same time it's also the good thing you know you can be heard easily but at the same time everybody can be heard you know everybody can bodies whatever they want yeah there's a lot of more bands that have the opportunity to be heard but that's why you also gotta like there's a lot of bands trying to just straight up copy paste this and it's like well you're just gonna be in the end that sounds like that like I think that's that's it there's you're not gonna be heard even if it is easier to you know get stuff done I mean even for a terminal like I always say like me and Andy only put 500 into this project ever like that was our uh Equity as you could say in the band at the start and you know it's not easy and of course I have the huge asset of having it you know decent sized YouTube channel and socials and so just handy you know so it definitely helps push things and help get the name out there but it's just even with that like we funded terminal one by hey you know you spent 500 bucks each for music video artwork you know and again hopefully get some homey rates you know you have to mix that ourselves because we couldn't afford literally anyone to mix that um and you know then you get that and then you hopefully it does like okay you get a little residuals and you invest it back into the next thing the next thing the next thing and we are lucky because it's not our main project um right so it's it's well it's my technically main project as like a musical Thing um but Sandy's I guess like monuments is more so I think his main project um where it's like you know we don't have to rely on getting paid like we still haven't gotten paid from terminal uh and we won't because this album is coming real close to the uh zero Mark of the funds in our bank for that but it's like yeah you just we just keep reinvesting and reinvesting and hopefully yeah that will hit more than others and right you know we just take time and figure it out and you know try to find ways to get it out there and sometimes the weird cheaper ways are also the more unique ways you know they're not just the copy paste we'll get the big name for the big name like why would what's you know cool right yeah yeah you know it's it's a lot of that so and bands have a lot of these opportunities you know like to get a good mix for like 200 bucks and that's for sure and then to get like a really solid one 500 and then to get more like a higher standard professional one a thousand two thousand and then you pay more for the name and specifications et cetera et cetera right but like you got a lot of bands you know vocalists can record themselves at home right same thing as guitarists gotta you know learn how to edit yourself like edit your your tracks and you know how to how to produce like even this new album we have an incredible mixture of Master and engineer Zach cervini god tier um we are very fortunate to have him much thanks to Zach but we're you know producing it ourselves yeah like all the sounds and noises in the background that's me you know using like splice or something and like adding samples and getting wacky and wild and then Andy doing his own production and then us coming together in a session and doing production and then Chris also adding a little bit to production too here and there when he hears something and it's like you know you learning all these little skills helping so you can just be a band that does that and then you know again we like hey I'm always interested in hearing labels offers because it's always nice to see what's going on but it's like for sure I'll just basically ask the label all right we we don't really need funding and we do we're not going to tour and we know how to distribute ourselves yeah we know how to use merge what so what what do you what are you gonna uh offer well Nick there was one big thing that they could have offered 20 years ago and that's actually the music video production you know that's one major thing that nowadays everybody almost can do them back in the day I mean they even had MTV shows making all of the videos it was really like a big budget uh project back then but as you just said if you don't tour you do your own merch and also the recording ah and you have the channel you know to back it up I don't really see the necessity there yeah yeah that's the thing like I'm sure there's maybe little niche things where I'm like damn if someone just did that [ __ ] for us yeah then I'm like ah being in debt to someone forever for them to do that [ __ ] I'd rather just pay somebody maybe to like you know 500 bucks a thousand bucks to do that instead of you know uh never getting royalties from something I spent two years of my life making it yeah so we're getting them late or like three years later you know you know yeah so it's just like and again I work with a lot of like amazing labels like in terms of like the YouTube side of things and they're they're great and I see a lot of them being really good with their artists and actually offering really fair deals and I really respect that um and some bands need that right because some bands don't want to do that [ __ ] they're like bro I'm a musician I want to be a musician and like I totally respect that and yeah if they have a label that can help fund their project and help do all the business stuff and then the musician just worries about musicianing and touring like that's awesome and they get to do that and be happy and they'll make a lot less money than if they did the other stuff but they'll probably be happier you know than if they were like forced to do the stuff they hated doing unfortunate because I don't hate doing that stuff I think yeah you love it you love it yeah it's a business I I like the business side it's it's exciting you know networking is very exciting it's super important um in every aspect um so it's just that's I like doing that stuff already so it's like well I'll just do it myself yeah in the startup scene that's what we always said we said networking is the it's the number one because that's how you make the deals in anything yeah you know well that's the thing even with labels when they reach out to me for my reaction it's like I value much more the relationship with the label and band than ever like this like you know and I I know trust me hey if I want to do Tick Tock marketing you've got to pay those [ __ ] to do a tick tock video like I'm very well aware of that and as a YouTuber I'm very well aware you pay YouTubers are pretty penny like if you're like a brand or a company being like hey do like a pre-roll ad segment or a dedicated ad segment right and it's not cheap um but labels you know I'll work with them and and I I don't want I don't charge them like or bands that I do reactions to I'm just like white list my [ __ ] you know just just let me get my 100 bucks 200 bucks of AdSense you know um and without any claims and stuff and weird blockage just just whitelist it we're chill and yeah your band will go get a bunch of more fans and you know you know get money through merch sales and ticket sales and lifetime fans like especially like that's it in that relationship I build with the labels and the bands they're way more important than yeah I could probably make an easy you know decent amount of money by doing this reaction instead of telling the band to [ __ ] off if I didn't like it could make an ease memo he's just like that's not worth it like it's I'd rather just have a good relationship with these yes exactly because that that would be just a short-term you know solution if you want to really do something long term then build it up you know um behind you I see of course slip knot and I love the band I've seen them 2004 when I was exactly when I was 17 first time I know you love them and um you were just saying that you're gonna release six or you guys are gonna release six Standalone singles and that just led me to the thought that Sean crayon said you know because now has no label after releasing six records with uh Roadrunner that's by the Way Insane yeah it's really crazy over 20 years almost yeah it is I think 23 years it was um they were talking about the idea of maybe not releasing a full concept record or just a record per se but singles every couple of months and I thought it's very interesting people got crazy again like no what is that so is that maybe also the idea that you are having right now releasing so many singles and do you think that's maybe the future uh well it's just different marketing approaches I mean there's the marketing approach of overload people with a lot and if everything sticks then it can snowball into this really crazy way where everyone's binging the entire album all at once and it's like this huge effect but that's a lot of risk that I'm not and that some bands have taken and it's not paid off bigger bands have taken that it's like oh wait that album came out where it's just here's the album you know Surprise album which is cool and something like I said some bands can pull it off spiral it and snowball and make every song Hit all the charts at the same time and then it all feeds in this healthy way but you really have to hit with it um and smaller bands like this why it's not gonna happen right um it's just not but that's why and then there's the other approach well there's multiple approaches but the approach I'm also taking is well just make every song special you know because you can make an album release day release special and sure the then the album's hyped for like a week or two and then people forget because there's so much new music or you can release a single singles hype for a week half a week to a week right I mean and you add those singles up you know that's more time of hype in general and more consistent content and more building I think of it as content creation the same way as making consistent content that you build up the excitement for instead of just here is everything um because it does add a lot more value especially when each of those singles are music videos it just shows there's care and then also you know more people um are excited to check it out because it's like you're like you give them a little and they're like okay wait for me you're like oh there's more and there's oh there's more you know there's a big psychological factor to that and how people just consume things I think that I love that approach I love the singles approach um and same thing like even on the other side not as a musician but as whatever more so just reaction stuff and as a YouTuber uh I'm also like uh yeah like if a band releases is a whole album like I'm gonna pay attention to like one song anyways and do like one video so like if I'm sure the rest album's good but I don't have [ __ ] time so it's like for sure to do that anyways and consume that um and then there's some people that just love just full albums and that's great but people just like want a banger right like a banger can change your life yeah for sure so it's like if you release one single that's a banger and you have 11 or however you made each like six chances at that and then the album I mean I think it's just not it's just less risk right or reward approach yeah that just hears a whole album and going it's basically going all in at you know that's what you're doing versus you know a little here playing a hand here I think it's just less risk so that's that's why we I think that approach is better right especially for bands like Terminus size for sure yeah when people like a record or if I you know and by the way I'm on the same page as you because if there's a record that I really like it's actually a moment in time that it's caught right it's like maybe two or three months or four months of production but if I see a band releasing new things every couple months then you are progressing there's a progression that you are growing with the band that's also and also for the band and what I love is we are writing the record as the signals get released so we see instant feedback and we're like all right you want more of that [ __ ] exactly there's more of that stuff you know or that didn't work out as well okay why let's build that um and so like that's the thing I love too is that we get instant feedback from the singles and that that's what helps shape the entire album so we don't have to write the album and then wait two years before we can fix anything or change or better something it's like no we we go like it's like oh [ __ ] that didn't work as well why didn't that work okay I get it maybe more of this maybe more of that maybe more production maybe you know more focused more guitar riffs maybe more this yeah okay we're gonna do more of that then and then that's that feeds into and then it sounds like every song's an advancement which is exactly what we want we want every single single to be like oh that was you know different and everyone's it's arbitrary because obviously Everyone likes different types of music some people will like parasocial more than they like the other songs because it's just heavy as [ __ ] and some people like the other songs more because they're more melodic right but it's I want every song to really feel like they're advancing in some capacity okay that makes sense single six that's the there that's their Peak here's the album and you know take it as you want it's got the variety of everything we've learned through the process of writing and releasing it so I think that's also really healthy for musicians so we don't have to wait two years until you can you know change anything it's like oh it's done [ __ ] you know yeah or 16 years in some cases right yes yes we know those bands yeah yeah it's a pretty pretty a cool and Fresh Approach and just going along with the band as you know somebody listening to a band or being in the band that journey is very refreshing it's gonna probably take a while till everybody gets used to it at the same time people are getting used to it without even realizing it because you guys just released stuff and then they're like yeah man this is awesome so that's pretty cool I like the approach a lot I mean even what we we learned straight up is more learning more production but also that um take flight um do better than translucent and we're like okay that's interesting take flight was a bit more melodic you know and it's funny because then we just released the heaviest song ever that we've probably ever written um with parasocial but it's like okay learning you know so yeah like we do have a space in both you know like very melodic areas with you know chunky riffs and whatnot but also the very heavy area with even releasing parasocial and seeing the feedback with that it's like okay like I get it like we really are like and next thing I already know this is what we're gonna do for the next single it's going to be one of these Chiller songs on the album and I use chill very let us know yeah when's it gonna be I mean well this is the thing I mean just straight up and I tell my twitch chat is like single four is going to be the album announcement single as well like album coming in like two months or like a month from then um but it's uh we we have to finish the album before we release single four is the only tie to that and Andy's going on tour so when he gets back it's like done because instrumentally this album's basically fully done but vocally we still need to track more things do some production and yeah that's the thing Andy's going on tour for like a month and a half or something so it's like well we just have to wait till he's back to to fully finish it so it's gonna be April probably next single sad which was a little earlier but again is what it is but that's going to come with album announcements single fives then gonna be uh may you know literally a month later and then single six slash album release date it's gonna be early June um basically so it's like thinking like that but even that's like the approach is single four well we have some like chill vibeye stuff with still heavy stuff on the album that's more like take flight with different twists like there's low five right shoegaze Vibes like that's probably single four you know we're not gonna get just an ass beat or necessarily but it's gonna be I mean all the songs have a breakdown I think but there's gonna be more like here's Chill Vibes and more unique stuff uh with a lot of emotion injected and like a huge Taurus for Andy while still having breakdowns and really cool original all right it's probably gonna be single four single five is probably gonna be another ass beater you know and then single six is probably going to be the like our eyes track that is the best mixture of everything on the album to really outline it so it's like we do think of it like that as well of the marketing approach of how to attack it and what makes sense and we learn as we go along the end the entire time again I was take fly I thought translucent was gonna do better than to take flight just because of how it was it's heavy it's like the perfect medium and translucence much more melodic right next flight's doing better I'm like that's crazy I'm not gonna fight yeah as a song that came out second it's it's gonna pass translucent in streams I was like okay we didn't get that much better that song is just arbitrarily more what people are looking for so it's like okay sure noted not that every song is going to sound like that but it's just like you know we're learning as we're going we're the you know that that sweet spot is for everything while we still expand and go way outside of what people expect and try to hit you know cool cool different notes but yeah that's that's so important that's it's a very big learning process for us um releasing songs and getting feedback I love it I love that approach you guys have really it's so refreshing uh speaking of breakdowns you said every song might or might not have still a breakdown when was your first time that you actually heard the first real breakdown do you remember the song artist uh it was Pro man either it was either relax Alexis on Fire doesn't really do I like so far it does breakdowns it was either an Alexis on fire under oath or As I Lay Dying song probably as late eyes oh no it's um Avenged Unholy Confessions that's technically a breakdown true [Music] that's technically a breakdown yep that's the first breakdown I've ever heard because I was just thinking right now it really it just came to my mind I remember listening to Chimera and Chimera were so ahead of their time I love Chimera you know Cleveland Ohio loved their stuff love their records but then 200607 came and uh Parkway Drive boneyards and I was like what the f is that [Music] man I was like okay this is definitely a new a new chapter here that was awesome man and your breakdowns are great as well by the way let us know right now because people always like to ask and I know I hate to question myself but what are your top five you know bands that you're listening to right now uh right now Darko is definitely there um yeah because they're just fun and I love how they're just doing just the most ignorant heavy WTF stuff mixed in with like fun shoe gay stuff I'm like yeah good like that's how that's modern metal that's how it should be right like you can do what you want and have fun and go both extremes and find a middle cohesion way that that makes it work for your audience um damn I've been listening to I mean in terms of new stuff like sure them like Brandon sacrifice obviously sleep token you know low then and uh I've been listening to just a lot of older stuff like I've been listening a lot of that 2000s metal core and Nostalgia stuff and um you know that's that's been a really cool Vibe as well as just like drawing on Lo-Fi or like Funk and [ __ ] like that yeah right just getting weird and trying to listen to different stuff because I like to take that stuff and then be like huh what does a breakdown sound over this uh like even that like shoegazy black metal song we have on the album it's cool because all that Ambience we throw it later into this huge like really wide slower breakdown and it just sounds massive and it sounds like a different type of heavy it's not like you know constant burst it's like spacious and you feel like you're freaking ascending to the [ __ ] heavens for sure it's disgusting like heavy little Madness is happening so it's like that's what I love too like I love exploring those kind of elements and combining them and just see what happens and some of the parts are weird and I'm like writing them and I'm like trying different samples I'm like that's the weirdest thing I've ever heard but then I play it I'm like that is so cool it absolutely smacks and actually works with the rest of the song somehow makes no sense that it should but it does and I'm like it just that's what Stokes me makes me the most stoked is not that like that can't work can I try it I'm like that works and it shouldn't yeah there are some bands out there right now I always call them atmospheric metal because like you said you just like you just drift away and there are like a couple like zun I really like a cologne from France very good band and of course sleep token we have lipros a bit softer but very atmospheric cool but of course number one for me the last couple of years especially last two three years bleed from within man their songwriting is so good I love them so much they are Ace taking the 2000s melodic metal core Vibes but like nowadays they are they're I think they are actually the best fan doing it like yes exactly competition um if I had to relate to that era kind of continuing nowadays they are the ones pushing it forward and modern and they're the ones doing it the best no no doubt yeah I saw them live we were uh with them on stage at the reload Festival recording something and the energy man that's something I miss with many bands nowadays because as of bed in my opinion you're not just musically a unit you should also be you know physical a unit that's something that people liked about Slipknot you know just like the movements just everything it's almost like a military team so when I saw the band bleed from within live I was like man these guys will do the same performance for one person or for like 100 000 that emotion I miss it sometimes you know nowadays so I loved it yeah energy and emotion is uh number one for me always it's It's gotta have some kind of energy and energy doesn't always mean blast Beats at a thousand BPM it means just like you want to just like move or get up or something you just you just you just feel that like you know and then the emotion too if you have energy plus emotion it doesn't matter if you do the heaviest song ever or the most Chill song ever like it's it's it's it's it's gonna catch the person and they're gonna feel what's what's going on and that's something I'm trying to even translate again even with all these tournament tracks no matter how heavy it gets or how kind of chill it's like it's got to have energy and it's Gotta really have that emotion attached to it that make you go damn um that's what's going to sit with people you know yeah well you probably also caught some people not just with your guitar covers and you know instruments but also now off to sudden with your amazing voice man that is I actually really like this I was watching I think you covered corn a couple days ago right yeah yeah yeah that was I think that was the best man that was so cool so are we gonna yeah for sure are we gonna see more of that or hear more of that maybe even on the record that it's not done yet uh yeah I mean like oh that's something I'll do but I like doing backings like backings are fun uh if there's like a moment which Andy's like yo [ __ ] go go bro you know because that's the thing like I I like I Andy's like a Lambo to me and I'm like a Honda Civic you know it's reliable it gets it done right but it's like you got a Lambo in the garage you're gonna you know you're gonna take the lambo out oh not that I'm a car guy in any way but it's like you know that's why I'm like I know my place right Andy is amazing so I'm like I'm not gonna try to just for the sake of it be like yeah oh well I want to do vocals here now that I'm kind of messing around with it it's like no I know I'm the guitarist but if there's Parts where I feel like I can maybe accent or like offer a unique tone which again that's that's the thing is I know I have more of that like lower again I think it's a fry scream or whatever it might be right which um Andy doesn't do that he does more like a straight up Falls like that pure guttural kind of low stuff so if we want that specific tone that I can bring to something that just makes sense over the instrumental at that moment or compliments Andy that's like yeah like sure like I'll like like I'll throw down for that instead um but then that's why even all these three songs actually I've been doing backings like I do in translucent the most obvious backings right at the end where we go back and forth take flight I actually do backings in the course which are way low so you don't really hear them but that's why my face in the video looks really weird I am actually doing locals that's not AI right okay parasocial I'm doing the backings um during a bit of that I'm doing the Whisk like kind of whisper stuff in the breakdown and then I'm doing when the or the trap part and then the T

2023-01-29 23:00

Show Video

Other news