[Music] [Applause] hello everyone and i want to welcome you to the ces 2022 back in las vegas it's so great to be back with people of course technology has kept us connected during the pandemic it's been a great tool for businesses families in our society and it's kept us moving forward but after two years or almost two years of relying on technology our expectations for the products we love are now even higher and to meet these expectations the consumer technology industry must innovate and evolve to a new normal embracing new consumer preferences priorities and needs now our keynote speaker tonight knows something about adapting in the face of major challenges as a long-time leader in the industry it's what samsung electronic ceo jay h han has done throughout his entire career an innovator pioneer and problem solver jh is a leading expert in tv research and development his incomparable drive to provide consumer-oriented solutions has played a major role in samsung's industry success during his tenure samsung has been at the top of global tv sales for 15 consecutive years and he's pioneered new technologies like 8k qled and lifestyle tvs in his recently announced role as ceo of the newly created dx division at samsung jh will also lead in creating seamless experiences across samsung's flagship smartphones and tvs but you know that adaptation is about more than the products themselves it also reflects a growing demand for the business community to lead in addressing big issues global issues like sustainability and climate change tonight j.h will share his vision for the future how technology can exist together with people and the planet and how a more sustainable customized future can help to bring all of us together and now to tell you more about it please welcome j.h han [Music] one two three four [Music] okay [Music] [Applause] now ladies and gentlemen please give a warm welcome to the vice chairman and ceo from samsung electronics j.h hahn
[Applause] thank you for being here on this stage in las vegas break a leg thank you hello and welcome to the 2022 functional electronic show it's great to be back in las vegas to see all of you again who's here and online each year at ces we show you how advanced technologies like ai iot robotics and 5g will open up new possibilities for millions around the world of course this ces is different over the past two years our expectations of technology have changed we have found greater value in togetherness being closer with friends family and society we want not only gorgeous products and connected experiences but also of better seo planning at samsung we understand these new realities and your expectations for the future so today we are sharing our vision for how hyper connected and customized experiences not only connect us with family and friends but also help us even harmonies our planet to create a more sustainable world all as the world leader in consumer electronics we have a responsibility to protect our environment and build our better future our innovation leadership will be aligned with our leadership in sustainable innovation to that end samsung has made sustainability part of everything we do our product life cycle is designed to minimize the impacts on the environment with new technology that boss connects and conserves we are empowering consumers to reduce their environmental footprint so now sustainability can be part of your product experience enabling you to live a more sustainable life it's very cool everyday sustainability as samsung we are always working towards a future where the technology works seamlessly with you in the center for future we are connected experiences bring us together and enough new values in our lives and in society we believe that everyone should be able to customize their devices that the coordinated technologies are more connected and intuitive this will help us find a better way to use technologies for tomorrow bust a sense of community and improve how we live i am excited for you to be a part of our vision to see how innovation can create positive change to join us and work together for tomorrow only because together can make the impact we need to solve our challenges and experience life's opportunities in 1967 the thousands gathered for the first ever functional electronic show whose technology and society have advanced rapidly since yet we've all seen progress alone is not enough we need to live in balance with our natural ecosystems this balance is only possible when we join together to preserve our environments and reimagine a better planet so today i want to share more about how samsung is investing to create more healthier environments how you our customers and partners can play an important role joining us to build a better tomorrow after all we know you are passionate about sustainability each day you recycle useless energy and choose equal conscious products this inspires us to do more every year samsung says half a billion devices and many smart devices available today can't miss samsung's chipsets our innovations have become an integral part of everyday life so much that even the small changes can make a big difference beyond our imagination this has led us to rethink our product life cycle how by building sustainability into the product journey from manufacturing and packaging to product use and disposal in manufacturing samsung has been recognized for reduced carbon emissions throughout the production cycle of our screens and mobile devices in fact last year samsung's carbon footprint certified the ships helped reduce carbon emissions by nearly 700 000 tons of cost our efforts are not limited to semiconductors recycled materials are also a big part of the sustainability injury today and into the future today your favorite products like peaceful clip literature galaxy birds who are clearly include recycled materials but we are not done because this year we use 30 times more recycled plus for screens than it is last year and in three years we expand the use of recycled materials to all of mobile products and home appliances for many of us the unboxing experience is one of the best moments in the production it is now one of the most eco-conscious tool last year all of our tv boxes include recycled materials this year we are expanding our efforts with the packaging inside the box incorporating recycled materials was styrofoam axe holders and plastic bags also dramatically shortening box production time to reduce emissions our equal packaging program even find new uses for that cardboard box creative inventions like size tables and cat houses this year we are making our eco packaging global with home appliances including our vacuum cleaner microwave airflow fire and more our approaches to packaging is simple conserve resources reduce waste and promote the use effortlessly unboxing and setup it is time to connect you your devices well there is energy efficiency in there too our expanded smartthings energy service lets you monitor your electricity usage based on your habits smart things energy recommended wage for you to save energy and money contribute to a better future right from your home like some of you here today i am an engineer i love making technology like the tv remotes better and better over time last year we introduced the industry's first solar cell remote to eliminate the batteries by recharging it from the light inside your home and now our enhanced solar cell remote is even better getting electricity from radio frequencies in devices like wi-fi routers what's more it will be included in more samsung products like our new samsung tvs and home appliances all with the hope of eliminating more than 200 billion batteries from landfills when you line them up this is the distance from right here las vegas to korea it's not just the remote controls that will be better for the environment by 2025 we are making our tvs and phone chargers operate on near zero standby power so they will consume almost no energy when either now i talked through building products packaging them and using them at home but there is a final step in the sustainability journey saying goodbye to your favorite device e-waste is a big challenge facing the entire industry so since 2009 samsung has collected more than 5 million tons of e-waste and as a part of our efforts last year we introduced galaxy for the planets the sustainability platform for mobile well one of many initiatives is giving that older device for new purpose collecting and turning previous smartphones previous generations of smartphones into iot devices before visiting funds so they don't want to waste millions of everyday changes can make a meaningful impact for our planet let's take a look at other ways we are infusing everyday sustainability into our devices we know you care about our planet you bike rather than drive choose stainless over plastic straws and even pick up trash on your morning run just like you our efforts also started in your everyday life what if you reduce standby power with your plugs [Music] your remote no longer needs disposable batteries [Music] save water detergent and energy for your laundry check the details of how much power you use every day reduce energy and heat while you work if we can do it all together every day there's really nothing more rewarding we believe that these moments add up to a more sustainable tomorrow every day sustainability with samsung these are important steps but we cannot achieve our goals alone together with you and the industry leaders we can do even more we believe open innovation and collaboration are keys to fighting climate change and protecting our environments to that end i am excited to share that samsung's eco-conscious technologies like the solar cell remote will be made open and accessible to others so then like us they can create sustainable experiences and address environmental challenges one such challenge is microplastics tiny specks of plastic that could harm our environments especially the water experts believe microplastics gains the water through the laundry cycle to address this we are collaborating with patagonia bringing our shared vision of a healthy planet to life to tell you more please welcome mr vincent stanley from patagonia thanks uh so much to the people of samsung for this invitation and for including patagonia in this program we are so honored to be here we have a simple but difficult mission statement we're in business to save our home planet i've been with patagonia for nearly 50 years and this goal sounds as aspirational to me as it must to you but every day i'm inspired by the work of our employees up and down the org chart to ask the critical questions what does this commitment mean for my work the work of our team the products we produce how do i help realize this saving of our home planet our founder ivan chenard climber surfer angler and kayaker didn't own a tent until he was 40 and most of his adult life spent more than 200 nights a year sleeping outdoors he saw early on more clearly than those of us who work every day in an office the loss of the natural world every time he went back to a place he knew and loved saw the melting of a glacier caught fewer and smaller trout in the stream served to break whose best waves had been lost to development but what was once apparent only to evolve to field scientists to commercial fishermen is now apparent to us all our home planet is less habitable than it was ten years ago five years ago last year it will take the life work of all of us remembering that we are a part of nature to help nature thrive again in business we can no longer spoil the earth and expect others to pay for the cleanup we must all do our part to make long-lasting functional products in a responsible way patagonia is no exception and one problem for our company has been the shedding of microplastic fibers from our fleece jackets so small in diameter that they cannot so far be filtered out in washing machines or trapped in municipal wastewater systems they make their way out the rivers to the ocean and into the stomachs of seabirds this is a serious problem and not one we can solve on our own but for a long time no one could help us a few months ago we started a conversation with leaders from samsung including their sustainability team on ways for washers to filter microplastic fibers and like our own employees who ask how our mission statement applies to their own jobs samsung's engineers took this problem to heart and are working to develop a very sophisticated new washer that will be able to filter microplastic waste and keep it out of the water the progress is quick and we're so grateful for the work samsung's people are doing and so impressed by your people this is a perfect example of the kind of collaboration we all need to help turn the tide of climate change and restore nature to health thank you mr stanley [Applause] [Music] we are thrilled about this collaboration but our work won't stop there we plan to explore other partnerships exciting collaboration with industry leaders to address the challenges facing our planet samsung's commitments to sustainable innovation what we call everyday sustainability will empower millions to build a better future together for tomorrow as you rethink our products for greater sustainability we also want to find ways to help you define your relationship with the technologies you use every day to do this we are looking to the next generation of innovators creators and technology experts that are reshaping our worlds each day they challenge us all to expect more to take the fresh look at how products and experiences within our lives here's what i mean [Music] so tell me what's your screen like can it go where you want it to go can it be what you want it to be enjoy without limits like me [Music] don't make me run the challenge makes it fun if you see me make an offer then watch me while i conquer yeah you can throw me out but i'll come back around i will not back down [Music] [Music] hi everyone i'm gina from samsung's future generation lab guess where i am i'm currently backstage playing with the freestyle using its cool features to project this onto my face the freestyle gives you the flexibility to create anything that you want let me share with you more ways you can use the freestyle on stage [Music] hey everyone i'm here to tell you how samsung is bringing new technology to life for the next generation i'm a big traveler and i love the outdoors so if i'm setting up the perfect cozy campsite with my friends we're definitely going to want to set the mood and have some entertainment for the night and that's why samsung's new portable screen the freestyle is perfect it gives you a cinema-like experience no matter where you are the design is really sleek and it weighs less than two pounds so it's super easy to pack in a bag and because it has a 180 degree cradle stand and adjust the screen automatically you really can set it up anywhere you never have to compromise because the screen itself can project up to 100 inches connecting to the freestyle is also incredibly easy just tap your phone and mirror contents almost instantly no cables or even wi-fi required i just got the galaxy zed flip 3 and i can use it along with any other samsung galaxy device as a remote just by tapping this button on the top but if you don't have a samsung you can still use the freestyle the freestyle is open to all devices that connect to smart things giving everyone an opportunity for a totally flexible screen experience but more than just content you can play with the freestyle's ambient mode to reflect your vibe for me city skylines and neon lights are great for setting the mood or get creative and project your own arts wherever you want you can also personalize your space with a fake window see it looks so real it even acts as a smart speaker with a 360 degree sound so you can use the lights and music to have a party wherever you are quite simply whether you want to use it in your living room bedroom or what about your kitchen or even a campsite wherever you are the freestyle can make your space anything you want it to be the freestyle also comes with many of the audio and visual accessibility features from our smart tv lineup such as audio description and voice guides and you can manage content hands-free with your voice up to 13 feet away okay so i've just shared with you all the cool ways that you can use the freestyle to get creative with the screens in your space now i'd like to invite my fellow future generation lab member andrew on stage to share how samsung is bringing new experiences to one of the most popular technologies today gaming come on out andrew [Music] gina hello ces i'm thrilled to share with you what samson has coming i lead samson's future generation lab across europe where we connect to future generations their experiences and passions and work with samsung to reflect them across our latest innovations one of the values gen z cares about most is connecting with others and with nearly 4 billion gamers around the world we know games can do exactly that samsung has been listening and learning from the gaming community for years and we know a better experience can bring people together connecting us without limits so today we are introducing the next destination for all things gaming the samsung gaming hub [Music] [Applause] [Music] hey the gaming hub bridges the gap between hardware and software to create a simpler easier way to discover and play tons of games from great partners like nvidia geforce now stadia and utomik no game downloads required plus because it's all in one place you can jump right in with your current controller and our tvs provide amazing gameplay performance with stunning graphics and low latency with leading game partners samson's cutting-edge technology and our continued commitment to putting the player first the gaming hub will completely change how you play in 2022 it will be available on 2022 samsung smart tvs and monitors later this year and stay tuned for even more announcements in the next few months beyond the games you play we know the whole experience is just as important whether it's playing chatting streaming or even doing some work on the side that's why we're introducing odyssey arc odyssey arc is a next generation gaming screen that you can set up horizontally or vertically to make the best use of your space and get right in the center of the action plus odyssey arc is huge it's 55 inches horizontally but it's curved design and customizable angles help make long gaming sessions easy on your eyes you can really make odyssey arc your own rotate the screen for the gaming cockpit of your dreams change the lights and switch the interface in the palm of your hand with the wireless wheel controller but while odyssey arc gets you in the zone samson also made sure you're able to multitask when needed multi-view options let you catch up with friends while playing and an ambient game screen means you can adjust the on-screen dimensions to fit whatever game you're playing from the full 55 inches down to 24 inches without losing your spot on the leaderboard the gaming hub and odyssey art welcome you to gaming without limits video calls and home workouts have become a part of every day experiences bring people together amid uncertainty and help you feel closer to your family and friends amid our ever-shifting world as we move forward we want to make virtual experiences fit even more seamlessly into the way you're living now and how you will communicate tomorrow we are continuing to explore features both videos and texting that make it easier to connect virtually with friends and family from the samsung products you already use every day take virtual wellness the body composition sensors and smarter tracking on the galaxy watch 4 and unlock tons of collaborative ways to reach your fitness goals on your wrist and with your friends that samson is developing now from gaming to virtual experiences we will never stop pushing the boundaries now i'd like to welcome my friend and colleague anna to share more about our flexible customizable product vision anna welcome [Music] thank you andrew hi everyone i'm part of the future generation lab in new york and in my role i spend a lot of time researching what you really want to make your daily life easier and better we have found that you want tomorrow's technologies to be more personal and i do too i have three different galaxy watch bands one for the gym one for going out with friends and one for big events like presenting at ces now that i can change the look and feel of things like my watch i want to create experiences that totally reflect me our technology especially at home should be an extension of how we live and who we are our tastes and personalities we introduce this with our bespoke kitchen appliances and this year bespoke is expanding to the entire home we're bringing bespoke to three-door and four-door french door refrigerators and the smart family hub with panels in get this 12 colors this includes brand new colors like clementine glass and emerald green steel that look great and fit your aesthetic our dishwashers ranges and over the range microwaves are getting a splash of color too to complete your customizable kitchen we're also bringing bespoke to your living room and laundry room our new bespoke jet vacuum and all-in-one clean station is super sleek and comes in three colors that blend in naturally no more hiding the vacuum in the closet and the bespoke washer and dryer does the same with multiple colors and a flat front design that looks great from any direction the smart washer gets even more customizable with ai it learns and recommends your regular cycles and uses ai to take the guesswork out of how long to wash and how much detergent you actually need the bespoke home is all about making your space reflect your tastes and evolve as you do from how our products are made to how you use them samsung is constantly creating technologies and experiences that can be personalized to you last year we introduced an all new bespoke experience with the galaxy z flip 3 and galaxy watch 4. and our bespoke home gives you endless ways to customize your appliances plus with samsung's lifestyle screens like the frame and now the freestyle we're encouraging everyone to be more creative with their spaces we're putting a personal spin on all the experiences around you and now you can do it all from one place with the you make project umake is a customization hub a place where you can tailor your favorite technologies and experiences to fit you with you make you have the power to go hands-on and customize the products and experiences you use every day you'll be able to find you make at samsung.com starting this month where you can customize your devices and see how others did too let's take a look at how you're making your own with samsung hey oh it's you hey how are you i'm good you're americano enjoy i can fix [Music] [Music] um [Applause] [Music] great looks good here we are [Music] [Applause] [Music] [Music] you make puts you at the center of all your experiences it will evolve over time as we continue to understand your lifestyle and passion points and now we're going to share how samsung is unlocking even more freedom with your devices through smartthings and there's no one better to do that than my friend mark benson [Music] thanks anna it's great to be here to share our vision for a connected and personalized smart home experience the idea of a home made better with cutting edge technologies has really evolved from a single internet-enabled device to a unified and intelligent home experience with our homes now being used for work fitness and tons of other things a connected smart home feels like something we can't live without the good news is that it's possible today because with more than two-thirds of us households having some sort of smart home device from appliances and lighting to fitness trackers we have a glimpse of what the truly connected home can be as the head of engineering for smartthings i've often been called a smart home expert yet we believe you shouldn't have to be an expert to have an intelligent connected home experience the smart home has to work for us be intuitive and helpful smart easy to use and customized to the way we live yet getting all your devices working together can be a challenge today we're making it simpler smartthings hub software will be a built-in capability in most of our tvs smart monitors and family hub refrigerators so you can control smart devices from virtually any room in the home integrating smartthings hub software into the products you use most is a major step forward in making connected living more accessible and seamless for everyone and we're not stopping there here at ces we're unveiling a completely new intelligent living experience the foundation for your connected home introducing the samsung home hub thoughtfully designed intelligent and hyper connected the samsung home hub is your everyday home assistant jump start that family meal set the temperature and the lighting just right or simply get more things done so you can spend time on those meaningful moments of life powered by smartthings samsung home hub integrates with your compatible ai powered appliances and other devices smart connected living has gone through many phases first it was smart home then it was connected home and now it's becoming just home smartthings enabled products combined with our commitment to the smart home standard matter will help create a seamless connected experience at home and beyond while samsung continues to innovate for a smarter home we know that we can't do this alone samsung along with ge higher electrolux trane and archulic are working together on a shared vision to ensure that all the large investments in your home from hvac systems to tvs and fridges offer safety reliability and security regardless of brand we're calling our partnership the home connectivity alliance for hca i'd like to welcome catherine shin from train another founding member of the hca to share more about how we're working together to build a more collaborative connected home welcome catherine [Music] thanks mark i'm really excited to be here today to talk about train residential's involvement as a founding member of the home connectivity alliance and also to share with you a little bit more about the goals of the hca as a global coalition of smart home appliance manufacturers hca members share a common belief that connected ecosystems and digital technologies will enable us to further develop and amplify consumer experiences that are hyper personalized and truly smart and leveraging our deep rooted expertise in products in digital technology and in data infrastructure the hca is going to be focused on achieving three main goals first hca is going to enable full interoperability between products that are manufactured by members of the hca with a focus on cloud-to-cloud connectivity and what this really means for consumers is that they're going to have more choices choices to select from the appliance brands they already know and trust that will all operate together seamlessly to offer more elegant holistic living experiences imagine a scenario where your tv works with your hvac system to detect temperature in the home and figure out where people are in the home to automatically adjust all the settings to make sure that your comfort is hyper personalized and you're truly getting a comfortable temperature experience in your home in every single room or your robot vacuum working with your air purifier to measure and detect air quality in your home and as needed clean the air automatically to create healthy living spaces for consumers it's pretty cool stuff right and we believe this is what the hca can turn into reality second we're committed to delivering consumer safety and data security across everything we do in the iot landscape not only are members of the hca working feverishly to ensure that products run reliably we're also going to ensure that data that runs through those products is stored in a secure environment and being leveraged constantly to improve your daily living experiences families can now rest assured that all the products the smart appliances they have in their home that can seem pretty complex and technical in nature are going to be operated in a fully secure and fully safe environment even in this hyper digital era that we live in and finally our third goal is going to be our commitment to delivering tangible and continuous innovation in the smart home landscape and through interoperability and artificial intelligence we believe there's some exciting opportunities here to innovate together around product experiences as more accurate and reliable data becomes available how about how consumers use appliances in their home hca has an opportunity to make a lasting impact by delivering actionable insights to consumers about how they can reduce their energy consumption and ultimately save on their energy bills in hca members we represent a multiple array of brands and products that can amplify this effect and bring our industry one step closer to achieving energy independent homes of the future that is the shared vision of the hca and together through strong collaboration we're going to foster and cultivate a culture of healthy competition and innovation that allows us to re-envision the appliance experience of the future for all the global appliance manufacturers out there we invite you to come join us in this journey if you share our common beliefs of interoperability of efficiency and of innovation we want you to come join us in this journey help us achieve the vision together and redefine our approach to home connectivity with that i want to thank you for your time today hope you enjoyed the rest of ces 2022 and please join me now in welcoming j.h han back to the stage [Music] hello again thank you to our partners for joining us and embracing our future overseeing this connectivity the future using today is exciting and hopeful of innovation and collaboration for more sustainable existence technology that brings out our potential this is the future we must build together for tomorrow yet a brighter future is more than social responsibility it is also about enabling people especially the next generations to realize the change they want to see to turn dreams into action or samsung this means developing today's use and building skills for tomorrow's workplace our solve for tomorrow program encourages young people to use technology to solve social issues in their community fought and mentored by samsung employees young people raised the challenge inspiring us along the way thank the students in colombia we use coordinated technologies to turn dreams to turn copied grounds into biofuel and reduce carbon emissions with technology so for tomorrow students in texas built an application to foster one-on-one connections with elderly residents isolated during the pandemic a cultural connection that brought joy and hope to those feeling alone entering its 12th year so report tomorrow has now reached more than 2 million students in over 35 regions around the world it's not just this program that's preparing young people for the future samsung innovation campus is a training ground for the next generation of technology leaders the gateway to thriving clear in today's technology economy through partnerships with local universities more than 2 000 female engineers in spain have been certified on the latest in iot and ai and in turkey nearly 90 percent of innovation campus graduates rented their dream jobs despite high use unemployment rates together these programs represent real progress and so today i'm honored to share the samsung's programs to empower the next generation now have reached more than 21 million people since 2012 this is the better tomorrow we all seek enabling people to reach beyond their dreams or planet protect them so others can experience this wonders innovation has the spark for change thank you and have a wonderful years [Applause] [Music] okay [Music] [Music] [Applause] [Music] you
2022-01-14